Hi to all,
Anyone here owning a business ever received an offer for an award (Phil marketing excellence awards, shoppers choice awards) etc.?
I was sent a fax by one of these companies saying that my establishment had "won" an award.. i just needed to pay 7k or so pesos for facilitation or whatever reason it was.
There would be a ceremony in waterfront announcing the winners and we would get plaques of recognition.
I wonder if these companies really did a survey before giving out awards or do they just hand pick those that they know will pay to get an award.
Can anyone shed more light into this matter? Many companies boast receiving this award (pang bragging rights kuno) and post it on their ads.
While that may be an effective way of turning heads... i'm questioning the practice itself.. the selection process, etc.
Personally, i think this is all a sham. I havent seen any surverys being conducted and most companies just keep quiet about this because they need these awards as a "medal" to make them seem more "humot" to people who dont know whats really going on.
What do you guys and girls think?