SAN FRANCISCO - March 10, 2009 - Caustic Graphics�, a new 3D computer graphics company, launches today with a fundamental breakthrough in raytracing acceleration that is set to define a new era in professional 3D production and interactive consumer graphics. Raytracing, the gold-standard for creating 3D imagery, duplicates the natural physics of light, creating stunning images by meticulously tracing the path of light to and throughout any given scene.
Caustic's first-generation technology will deliver an average 20X increase in the speed used to create stunning, realistic 3D imagery for film and video, game development, as well as automotive and consumer product design. The second generation of Caustic's technology, due early next year, is expected to gain an additional order of magnitude in performance, offering 200X speed over today's state-of-the-art graphics products. This massive speed jump is due to Caustic's patent-pending raytracing algorithms implemented in a semiconductor design.
The computational complexity of producing cinema-quality, raytraced 3D images involves large, downstream costs, including slow "black box" design iterations and costly "render farm" server infrastructures. These costs are symptoms of a problem with today's computer designs where CPUs and GPUs are efficient at accelerating the rasterized graphics in video games but woefully inefficient at accelerating cinema-quality raytraced graphics. Caustic's forthcoming standards-based CausticRT� platform enables highly parallel CPUs and GPUs to massively-accelerate raytracing, putting it on par with rasterization and resulting in cinema-quality 3D delivered interactively on low-cost PCs.
"Real-time raytracing has been the holy grail of computer graphics since 1979 - a dream always on the horizon but never within reach," said Dr. Jon Peddie, of Jon Peddie Research, the computer graphics market research firm in Tiburon, CA. "Demos have been done with 16 or more processors, super computers, and other esoteric devices, but never anything that was within reach of a PC budget. Caustic Graphics has made the breakthrough with a combination of a small hardware accelerator and some very innovative software to be able to deliver real-time, complex, high-resolution raytraced images - this is an amazing accomplishment." The Caustic management team is made up of technical visionaries and graphics experts from Autodesk, Apple, ATI, Intel and NVIDIA. Before starting Caustic, company founders James McCombe, Luke Peterson and Ryan Salsbury worked together at Apple, where McCombe was a lead architect for the company's OpenGL Graphics system and Chief Architect of Apple's rendering algorithms for the iPhone and iPod.
"For years, 3D professionals in multiple industries have labored under the yoke of slow iterations and unwieldy offline render farms," said Caustic Graphics CEO, Ken Daniels. "Caustic puts the power of a render farm, operating at interactive speeds, on every desktop, enabling designers and animators to get from concept to product faster, better and at lower cost." The Caustic product offering will be announced in April 2009.
About Caustic Graphics
Caustic Graphics, creators of CausticRT, is reinventing raytracing and changing how interactive cinema-quality 3D graphics are produced, used, and enjoyed. The company, headquartered in San Francisco, is currently funded by angel investors. For more information, please visit Caustic Graphics :: Realtime Raytracing :: Company.
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Go Go.! More Price Cuts.!
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New graphics player onboard to fight Nvidia and AMD
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