China's BYD to Begin Selling Electric Car Next Month
By NORIHIKO SHIROUZU
OCTOBER 14, 2008
SHENZHEN, China -- A Chinese company best-known for making cellphone batteries says it is on the verge of launching the country's first mass-produced electric car and may also have lined up its first large purchase order.
In an interview, BYD Co. Chairman Wang Chuanfu said the car, known as the F3DM, will be on sale in China by the end of November, pending government approval. Mr. Wang declined to provide a sales target or price range for the new electric car but said in Beijing earlier this year that the vehicle could carry a price tag of about 150,000 yuan ...
Company Profile:
Established in 1995, BYD Company Limited (BYD as short form) is a Hong Kong listed high-tech private enterprise. BYD has seven production bases in Guangdong, Beijing, Shanghai, and Xi’an with nearly 10 million square meters’ area and sets up branches and offices in America, Europe, Japan, South Korea, India, Taiwan, Hong Kong and other regions. The total amount of employees now is over 130 thousand.
On July 31, 2002, BYD was listed on Stock Exchange of Hong Kong Limited setting the record of the highest issue price among 54 H shares.
Headquarters:Shenzhen Pingshan Plant
Over 1,800,000 square meters Auto manufacturing In 2007, BYD Electronic (International) Co., Ltd. went public on Stock Exchange of Hong Kong Limited successfully. By the end of 2007, the company’s total assets volume has approached 30 billion RMB; the net assets surpassed 12 billion RMB.
BYD now has two main industrial clusters: IT industry and auto industry. IT products include rechargeable battery, LCD/LCM, plastic casing, keypad, FPC, camera lens, charger and so on. Due to its constantly innovative technology, R&D and services, BYD has won the trust of many customers including Nokia, Motorola, Samsung and many other top international telecommunication companies. At present, as the world leading rechargeable battery manufacturer, BYD’s IT and electronic parts industry has covered all aspects of handset parts business and assembly business. BYD now has reached its goal—the global market share of Nickel-battery, cell phone used Li- battery and keypad has ranked No.1 in the world.
In 2003, BYD officially entered auto business by purchasing the Tsinchuan Automobile Company Limited (now BYD Auto Company Limited). Now, based on four main industry areas in Shenzhen, Shanghai, Xi’an and Beijing, BYD has reached world leading level on whole-car manufacture, mould R&D and model design. BYD’s auto product involves high-end, medium-end, and low-end cars and whole car moulds, auto parts, DM and pure electric vehicle. Now, BYD auto has grown up to be one of the most innovative brands in China. Its main car models include F3, F3-R, F6, F8, DM EV, etc. As the front runner of both electric cars and rechargeable battery, BYD will make use of its technical advantage which is incomparable in the world, manufacture more auto products of clean energy and create a new era of world electric vehicles.
BYD sets up Central Research Lab, Telecommunication & Electronics Research Institute and Auto Engineering Research Institute, which are in charge of doing research of production equipment and production technology. These departments are made up of professional experts who have abundant independent development experience and provide products design and project management from aspects of hardware, software, testing and so on. BYD has also established quality standard of system design and development flow standard gradually forming the company’s own characteristics and world-level technology development platform. The powerful R&D strength is the foundation of BYD’s development.
BYD always regard “human-centered” as the key policy of human resource by respecting people, training people, kindly treating people and establishing a fair, equal and open working and development environment for its employees. BYD has been all along dedicated to enterprise culture construction in its continuous development process sharing happiness brought by the company’s development together with its staff. BYD has been persistently committed to establish the enterprise value outlook “equal, pragmatic, passionate and innovative”, insisted the development concept “technology based, innovation oriented” and tried to realize “employees stay for the career the company provides, for the reasonable treatment and for the love they feel in the company”
In addition, BYD has all along advocated being an enterprise with sense of love, taken social responsibility as an important part of enterprise spirit, supported and positively participated into various public welfares such as disaster relief, donation to education, contributing to social peace, supporting culture and sports and so on, which fully reflected BYD’s strong sense of love and social responsibility. BYD well explained the social responsibilities that companies should take through its behaviors and has been well recognized by the social public.
BYD strives to become the world leading manufacturer of telecommunication and electronic products and auto manufacturer. Facing the increasingly rapid and violent developing 21st century, BYD people will continue to make endeavor, strive to innovate, pursue excellence and create a brilliant future with their persevering efforts!
Xi'an plant:
Over 1,000,000 square meters Auto manufacturing BYD Auto is a sub-company directly affiliated to BYD Company Limited. In 2003, BYD formally acquired Shaanxi Qinchuan Auto Company Limited and established BYD Auto to enter automobile manufacturing and sales embarking on the road to developing a national brand. BYD Auto focuses on developing “independent R&D, brand and development”, and targets “making world-class outstanding cars”, “creating a national world-class car brand” to promote the national automobile industry of China. At present, BYD has established four major industrial bases in Xi'an, Beijing, Shenzhen and Shanghai, and has gradually improved the industrial pattern reaching international leading levels with respect to complete car manufacturing, module development and model R&D. BYD Auto has set up a top-class R&D center in Shanghai, possessing a skilled automobile R&D team consisting of ~3,000 personnel and obtaining over 500 state R&D patents every year. The company has set up an internationally leading car product line in Xi'an, with total production capacity of about 200,000 units per year. It has set up a modern automobile town in Shenzhen, with potential total production capacity of about 300,000 units, as well as the second R&D center, making it a high-and-medium car production base of BYD Auto. The module manufacture center in Beijing has developed a professional industrial pattern with certain scale, capable of making complete car modules for world famous car brands.
In 2006, BYD Group realized sales income RMB 12.9 billion, with a year-to-year increase by 101%. The F3 car industry performed prominently that major model F3 realized sales quantity of 63,153 units, with a year-to-year increase by 472% with sales income nearly RMB 5 billion. Over 5,000 units F3 cars were exported overseas to 16 countries and regions. In 2007, BYD Auto released F3R, F6 and F8 major models to realize sales quantity of 100,000 units and enter the mainstream of automobile manufacturers in China.
Beijing plant:
Over 270,000 square meters Mould designing and manufacturing Since 2007, monthly F3 sales quantity of BYD F3 has broken through 10,000 units continuously with great momentum. In July, another two-carriage medium-class car F3R was released in China, and triggered a new sales storm of two-carriage cars due to its super power, great safety and cool appearance. On June 18, 2007, when the 100,000th BYD F3 was successfully off the product line, F3 became the independent brand model that breaks through sales quantity record of 100,000 units at the fastest speed. On August 8, 2007, F6, the first medium-high-class business car of BYD, was off the product line in BYD Shenzhen Pingshan Base, symbolizing the start of the marketing of the independent brand in the medium-high-class car market. BYD Shenzhen Pingshan Base covers an area of 1,800,000m2. Until now, BYD Group has developed a huge industrial layout with an area of 7,000,000m2. Driven by the energetic development of the group, BYD Auto will take a the leading position in the automobile industry through its powerful strength.
Shenzhen Kuichong plant:
Over 640,000 square meters IT components manufaturing Shenzhen Baolong plant:
Over 1,000,000 Square meters IT components manufacturing
Huizhou plant:
Over 1,700,000 square meters IT&Auto parts manufacturing Shanghai plant:
Over 560,000 square meters IT manufacturing & Auto R&D
China's BYD to Begin Selling Electric Car Next Month
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