Together with the Cebu Chamber of Commerce & Industry and Accenture Philippines, BusinessNext 2023 was held at the Radisson Blu in Cebu City on October 18, 2023. A wide range of people attended the event, including invited members of the academic community, executives of corporate organizations from various industries, and students pursuing business studies.
Mr. Arvin Yason, Managing Director and Innovation Lead of Accenture Philippines talks about the role of AI in the business landscape.
Understanding the role of Artificial Intelligence in customer engagement, this year's BusinessNext dove deep into the new AI-powered business environment. The issue was expertly addressed by Mr. Arvin Yason, Managing Director and Innovation Lead of Accenture, using practical IT applications and business solutions.
Mr. Arvin Yason (5th from left) flanked by the Cebu Chamber of Commerce and Industry VP for Business Development (6th from left) with members in the academe and industry, including Southwestern University PHINMA Assistant Chief Operating Officer Ryza Solana (3rd from Left) and Southwestern University PHINMA VP of Academics Dr. Sheila Cayabyab (2nd from right).
During the forum, the attendees discussed using artificial intelligence (AI) in data mining and big data analytics to extract valuable insights from large datasets. The discussion highlighted that adopting AI in the business landscape is a promising trend. Still, businesses should use AI ethically to understand the consumers' needs better. The Managing Director, Yason, emphasized that AI can be a source of inspiration and invention if appropriately used. The Cebu Chamber of Commerce supported this year's Business Next Forum, which aimed to increase awareness and knowledge among the community about the role of AI as a tool for community development. The ultimate goal is to transform resources into instruments of societal betterment, according to the Cebu Chamber of Commerce and Industry VP for Business Development, Mr. Benedict Que.
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